2 Days Weekend Program
Unique 2-Days Program in Internet Marketing.
For: Marketing and Advertising Managers who want to market their products and services online, or are starting to activate a social media program for their organisation.
Venue: Nehru Place and Faridabad
Duration: 2 Full Days (10AM to 4:30PM each day)
Take Away: 200 pages reference material, lunch and snacks, Certificate
Agenda:
Day 1: Understanding Technologies, Models and Planning Process in Internet Marketing
a) Introduction to e-Business models and insight into key internet technologies.
b) Creating your own online advertising plan with performance metrics
c) Best practices in email marketing.
Take back a media plan format. Take a peep into an email campaign manager/autoresponder application
Day 2: Performance Marketing and Tracking: Understand SEO, SEM and Google Analytics
a) Search Engine Optimization basics
b) Search Engine Marketing basics
c) Google Analytics basics
Take back- Create your own blog, install Google analytics, know your key performance metrics & how to track them and start your adwords marketing campaign.
Only 4 participants.
Take a look at what some of the past particpants have to say
Know more about Saurabh Pandey-Lead Trainer
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